2. How does your media product represent paticular social groups?

My media product represents paticular social group such as youth's modern music cluture. Although my product represents young music, Indie fans which is a modern social group, it also shows role reversal within my product as I used a female singer with lots of rock and roll attitude which is normally associated with male artists. I did this to attract a wider audience of females aswell as males.







My main image above (before editing) represents a specific social group of female, rock fans which is perhaps a specialised sort of social group but I found this can bring in to social groups of male rock and roll fans aswell as female. I also found using an attractive female model will draw more of a youth social group in to buying the magazine rather than older music fans who perhaps expect a much more simple model.






My front oage also evidently represents youth's modern music culture of festival goers. As it has become a common fascination with 17-21 year olds to attend festivals which are very popular. This is why I used this paticular feature on my front page to attract this paticular audience. I also found that many festival goer prefer Indie/rock music.




The matshead I produced on my front page also represnts young Indie music fans who have a fascination with new music. I used the word "smash" as a form of downward convergence as I realised using language which suits young music fans will build relationships making it more likely they will read my product.

Please click on the mind map below: